Convenience Chain Store
Member Insight and Intelligent Marketing
The retail industry faces fierce competition from evolving consumer expectations, omnichannel trends and the demand for personalization. Key challenges include fragmented customer data across channels, inefficient marketing and inconsistent engagement.
Core pain points are data fragmentation in siloed systems causing incomplete profiles and missed cross-selling and manual marketing relying on generic campaigns, leading to low conversion rates, high labor costs and slow market responsiveness.

Core Problems Solved
The CDP+MA+SCRM systems we offered to the client address data fragmentation and marketing inefficiencies by integrating customer data across touchpoints and automating personalized campaigns. Using AI-driven analytics, the solution unifies customer identities, predicts behavior and optimizes engagement strategies.
Key Features of the Solution
-
Unified
OneID
- Advanced Segmentation
-
Social
Integration
Achievements and Benefits
45%
Conversion Rates:
Improved by 45% through targeted campaigns (e.g.,
re-engaging inactive users with personalized offers).
32.5%
Sales Growth:
Achieved a 32.5% YoY increase in revenue from automated cross-selling and upselling.
3-4x
ROI:
Enhanced by 3-4x through optimized campaign spend and reduced manual efforts.
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Convenience Chain Store
Full-scale Sales, Supply Chain and Production Collaboration
The retail industry, especially in snacks and FMCG, faces tough competition from changing consumer preferences, fast market shifts and supply chain efficiency needs. Rising inventory, labor costs and operational inefficiencies add pressure.
Core issues include inefficient inventory management, high turnover days, stock-outs from flawed forecasting and low operational efficiency due to manual processes and lack of real-time data, delaying decisions and raising costs.

Core Problems Solved
We help the client build a production-supply-sales collaboration system that leverages AI and digital technologies to address inventory inefficiencies and operational delays. By integrating sales data, demand forecasting and inventory planning, the system automates replenishment and optimizes supply chain workflows.
Key Features of the Solution
- Intelligent Forecasting
- Automated Replenishment
-
Data-Driven
Early Warning
Achievements and Benefits
20%
Inventory Turnover:
Reduced by 20% (from 30 days to 24 days), increasing annual profit by $5.6 million (based on 10% ROI).
$20 Million
Stockout Rate:
Decreased by 20%, boosting sales by $20 million annually.
$100 Million Savings
Labor Efficiency:
Reduced labor costs by 30% ($100 million savings relative to $3.4 billion sales baseline).
Convenience Chain Store
Intelligent Store Display Management
The retail industry faces cutthroat competition due to the need to uphold store standards, enhance customer experiences and embrace omnichannel sales. Challenges include managing geographically scattered stores, ensuring uniform merchandise displays and efficiently resolving operational issues.
Core pain points are inefficient store audits manual processes are time-consuming, leading to infrequent checks and delayed issue resolution, and a lack of real-time visibility, which causes misalignment with brand standards and difficulties in enforcing operational protocols across multi-location chains.

Core Problems Solved
Store Patrol Efficiency:
Labor costs for store patrol reduced by 40%. With the same workforce, the frequency of store patrols increased to 5 times per store per week, and the detection rate of shelf anomalies rose to 95%.
Key Features of the Solution
-
Multi-Mode
Audits
- Data-Driven Decision Making
- Closed-Loop Management
Achievements and Benefits
40%
Store Patrol Efficiency: Labor costs for store patrol reduced by 40%. With the same workforce, the frequency of store patrols increased to 5 times per store per week, and the detection rate of shelf anomalies rose to 95%.
15%
Sales Conversion:
Standardized merchandising increased sales of key products by 15%, and sales of associated categories during promotions grew by 20%.
Achieved 92%
Compliance Rate:
Compliance with merchandising standards improved from 70% to 92%, and equipment failure response time was shortened from 48hrs to 12hrs.