Smart Targeting for Installment Sales
An Award-Winning Digital Bank in Asia
Predictive Marketing and Revenue Optimization Platform
The financial services sector faces intensifying competition, rising acquisition costs, and pressure to differentiate in a saturated credit card market.
An award-winning digital bank struggled with low campaign response rates (0.63%) and inefficient manual targeting, resulting in missed transaction opportunities and untapped revenue potential.
Core Problems Solved
AI Transcend built an ML-powered platform that transforms credit card instalment marketing through predictive analytics and intelligent targeting. It predicts transactions likely to convert into instalment plans, enabling precise SMS campaigns that boost revenue while reducing costs and customer fatigue.
Key Features of the Solution
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Predictive
Targeting
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Low-Value
Transaction Focus
Achievements and Benefits
95% Uplift
Response Rate Improvement:
95% higher response rate, generating 5.6× more service-fee income per SMS than random targeting and 1.6× more than expert rules.
91% Fee Coverage
Cost Efficiency:
91% of installment fees captured by targeting only 21% of eligible transactions, reducing marketing costs while boosting revenue.
Enhanced Revenue
Customer Relevance:
Targeted campaigns reduced irrelevant SMS and built trust, while converting previously low-value transactions into new revenue streams that diversified the bank’s income base.
Optimize Your Credit Card Marketing ROI
Ready to transform your credit card marketing strategy with AI-powered predictive targeting and customer intelligence? Contact our financial services specialists to discover how AI Transcend can maximize your marketing efficiency and revenue generation capabilities.
Referral Marketing Platform
A Leading Retail Bank
Intelligent Customer Acquisition and Referral Automation Platform
Our client, the largest privately operated bank in China, encountered significant challenges with high customer acquisition expenses and low conversion rates through conventional marketing methods.
Managing over 100 million retail customers, they found it difficult to maintain consistent engagement across multiple channels such as push notifications, calls, SMS, and account managers. This resulted in fragmented campaigns and inadequate user segmentation, which ultimately hindered growth and customer loyalty.
Core Problems Solved
AI Transcend built an AI- driven Referral Marketing Platform that automates campaigns, leverages precise segmentation and incentives, and unifies touchpoints to boost engagement and reduce customer acquisition costs.
Key Features of the Solution
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Referral
Incentive Engine
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AI-Powered
Customer Segmentation
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Coordinated
Multi-Channel Engagement
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Campaign
Performance Dashboard
Achievements and Benefits
33% Lower CAC
Lower Customer Acquisition Cost:
Referral-driven acquisition cut customer acquisition costs by one-third versus traditional paid channels.
25% Conversion Rate
High-Quality Lead Conversion:
The platform delivered high-intent customers, with an impressive one in four referrals opening a new account or purchasing a product.
18% MAU Increase
Active User Growth:
The engaging referral campaigns boosted customer activity, increasing monthly active users by nearly 20%.
Transform Your Customer Acquisition
Ready to accelerate customer growth while lowering acquisition costs? Connect with our financial marketing experts to learn how our intelligent referral platform can benefit your institution.
Unified Voice of Customer (VOC) Intelligence
A Leading Retail Bank
Customer Voice Analytics and Engagement Platform
Banks are shifting toward data-driven engagement as traditional, incentive-heavy acquisition tactics lose effectiveness.
The Voice of Customer (VOC) solution centralizes customer feedback, engagement insights, and competitor dynamics across channels into one unified intelligence platform. This enables banks to respond swiftly to complaints and accolades, refine offerings, and maintain compliance within regulatory limits.
Core Problems Solved
AI Transcend built a customer voice analytics platform that uses real- time sentiment analysis to generate actionable insights, helping banks identify pain points, improve offerings, and boost customer satisfaction and loyalty.
Key Features of the Solution
- Real-time customer voice tracking
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AI-driven
insights
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Configurable
campaigns
Achievements and Benefits
85% Improvement
Accuracy Enhancement:
Realized an 85% improvement of accuracy of detecting customer pain points using AI-driven sentiment and feedback analysis, which led to faster issue resolutions.
71% Faster
Response Time:
Reduced average response time to negative feedback by 71% (from 7 days to under 48 hours), through real-time VOC monitoring across digital and branch channels.
12% Increase
Higher Conversion Rates:
Over 12% increase in high-value account conversion rates through targeted campaigns informed by VOC insights on referral bottlenecks and engagement gaps.
Enhance Your Customer Intelligence
Ready to transform your banking customer experience with AI-powered voice analytics? Connect with our financial services specialists to explore how AI Transcend can drive customer loyalty and growth for your brand.
Credit Card Fraud Detection
A Trusted Household Banking Brand
Fraud Prevention and Risk Management Platform
Credit card issuers face mounting pressure to stand out in a crowded market while combating increasingly sophisticated fraud.
Evolving scams and tightening regulations make it difficult to balance security, compliance, and customer experience, as legacy fraud systems lag behind modern threats.
Core Problems Solved
AI Transcend built an ML- powered fraud detection system that overcomes legacy models detecting only 60% of fraud with 0.1% accuracy. Using real- time, data-driven analysis, it identifies complex fraud schemes with far greater precision while sharply reducing false positives and manual reviews.
Key Features of the Solution
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Enhanced Fraud
Detection Algorithms
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Broad Coverage
Risk Assessment
Achievements and Benefits
30% Coverage Increase
Additional Detection Coverage:
Achieved a 30% increase in losses prevented compared to the previous system, going beyond what traditional rule-based systems could accomplish.
5.9x Accuracy Increase
Accuracy Increased Precision:
Delivered 5.9 times more accuracy than Visa’s traditional model at 90% coverage (6%), and 1.9 times more accuracy at 25% coverage (75%).
Transform Your Fraud Prevention
Ready to enhance your fraud detection capabilities? Connect with our security specialists to discover how AI-powered fraud prevention can protect your customers and your bottom line.
Anti-Money Laundering Compliance
A Major International Bank
Intelligent Compliance and Risk Management Platform
The financial industry faces mounting regulatory pressure and rising money laundering risks, as peers race to enhance compliance efficiency.
Exploding transaction volumes and evolving laundering tactics strain traditional systems, which struggle to balance speed, accuracy, and comprehensive risk monitoring.
Core Problems Solved
AI Transcend’s ML solution assigns intelligent risk scores to transactions, reducing false alerts and manual reviews. It enables faster fraud detection, smarter prioritization, and higher accuracy in suspicious transaction reporting.
Key Features of the Solution
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Intelligent Risk
Scoring Engine
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Adaptive Resource
Allocation System
Achievements and Benefits
99.6% Accuracy
High Precision Detection:
The 30% of cases with the highest fraud-risk scores captured 90% of all fraud (recall rate), while the top 70% captured an impressive 99.6% accuracy.
50% Reduction
Manual Workload Optimization:
Achieved a 50% cut in manual workload through intelligent optimization, freeing compliance teams to focus on complex cases and improving overall anti-money laundering effectiveness.
Transform Your Compliance Operations
Ready to revolutionize your AML capabilities? Connect with our compliance specialists to learn how intelligent risk scoring can enhance your regulatory effectiveness.
Intelligent Customer Service
Leading Regional Bank - Intelligent Customer Service Automation
Customer Experience and Service Optimization Platform
The financial services sector faces rising competition as firms race to enhance engagement, cut costs, and stand out through digital innovation.
Growing demand for instant, personalized support exposes the limits of manual service models, creating scalability and efficiency bottlenecks that erode customer satisfaction.
Core Problems Solved
AI Transcend leveraged Large Language Models (LLM) and knowledge graph technologies to automate repetitive inquiries and unify product knowledge. Manual handling caused 5-minute response times, 60% satisfaction, and 30% escalation rates. The solution delivers consistent, accurate answers at scale, cutting response times and boosting satisfaction.
Key Features of the Solution
- Step-by-Step Conversational Task Completion
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Structured
Knowledge Network
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Adaptive Chatbot
Learning System
Achievements and Benefits
4x Capacity Increase
AI Workload Capacity:
Achieved a 4x increase in inquiries handled by AI, growing from 15% to 60% of total customer interactions.
50% Faster
Response Time Improvement:
Delivered a 50% reduction in response time compared to traditional customer service systems.
10% Revenue Uplift
Revenue Uplift Growth:
Generated a 10% revenue uplift through proactive product recommendations delivered via intelligent chatbots.
Transform Your Customer Service
Ready to revolutionize your customer experience? Connect with our customer service specialists to discover how intelligent automation can enhance satisfaction while reducing costs.